mHealth: how mobile choices can successfully reach users

Interview with Julia Hagen, Head of the Health & Pharma Division, Bitkom e.V.


Image: Smiling woman with half-long, blonde hair – Julia Hagen; Copyright: Bitkom e.V.

Julia Hagen

Image: A man is standing outdoors while typing on his smart watch; Copyright:

Typical mHealth choices are for example smart watches, smart clothing, sensors and others wearables. Together with apps, they collect, store and manage health data.

Image: A black smart watch with the words "Enter passcode" in the display; Copyright:

Issues about data protection and data security still irritate users and make them hesitate in front of mHealth choices. But data are usually very well protected with products that are actually treated like medical products.

Image: Man with glasses and beard - Timo Roth; Copyright: B. Frommann

© B. Frommann